Cincinnati Enquirer - Sports Strategist

The Enquirer/Cincinnati.com is looking for a dynamic leader to join our Sports Media Group, in a great big-league town.

As Sports Strategist, you will guide our content and be a full partner with our Advertising and Marketing groups to grow audiences and revenue. Using data and key metrics, you will be very strategic in leading a team covering the Reds, Bengals, UC, Xavier and high school sports in the greater Cincinnati and Northern Kentucky area. You will produce content distributed to consumers across multiple platforms including mobile apps, desktop site, two daily newspapers and 26 weeklies. http://www.cincinnati.com/sports/

You will join a team that has won national awards for storytelling, reporting, videos, and digital experience, and one that leads the region in innovation with video programming, hosting live events and podcasts in bars, and creating unique digital content.

The successful candidate in this role is:
Able to lead top-notch journalism.
Has an insatiable curiosity about and is committed to understanding and meeting our customers’ needs.
Very comfortable using data and working with an analyst and Content Marketing director in the newsroom to shape decisions.
Able to lead a team in a fast-moving environment, with an ability to build coalitions; works collaboratively within a cross-functional environment.
An effective communicator and presenter to internal and external groups; and able to get along with diverse personalities.
Self-motivated and self-directed.

http://bit.ly/1Ar8rJg

 

Gotta love that Gannett doublespeak.

 

So Cincinnati is looking for a strategist, but Des Moines is looking for a coach.

 

Would the strategist be in charge of strategery?

 

And Gannett is looking for a clue.

 

It depends on the market size and needs of the newsroom.

 

So would a coaching strategist be at a major market, or would that be a strategic coach?

 

No, he or she would be guarding the lockbox.

 

Channeling his or her Al Gore?

 

Maybe they're going away from "editor" because that implies that people still edit stories.

 

Don't believe either are actual positions.