"Home of the Whopper" boxer shorts may become a reality

http://news.yahoo.com/s/adweek/20060616/ad_bpiaw/bklifestylegoodsaimforyoungmales

From the article:

"We're putting together a lifestyle program as a way to quickly reach consumers," said Carole Francesca, president of Broad Street Licensing Group, Montclair, N.J., which won the account at the end of April. "We're especially looking to reach Burger King super fans, males ages 18-34. Men who fit right in with Burger King's communications, like 'I am man. Hear me roar.'"

The first deal on the table, which is in the final stages of being inked, is with a major apparel company. As early as this fall there may be T-shirts, pajamas, boxers, footwear, hats and junior fashion tops for women that feature the creepy King character, the Whopper and various BK taglines.

 

I hate the way these people talk. Blecch.

 

I don't think I'd want to meet a Burger King "Super Fan."

 

If you have boxer shorts with the King on the front, you ain't getting laid. A hooker would refund your money.

 

What a waste. If you want boxers decorated courtesy of Burger King, just eat there.

On a related note: Soon from Taco Bell, Manmuus -- the muumuu for men who eat "fourth meal" every night.

 

Spoken by a man with experience.

 

Yeah, a fourth meal -- great marketing.

They'd be better off calling it an early breakfast.

 

Why do you think "Uma" blushes at the Burger King ads?

 

Fun fact of the day: In Australia, Burger King is called "Hungry Jacks."

 

That's not blushing. it's her throwing up in her mouth from the memory of you showing up at our doorstep unannounced wearing those boxers and shouting "Who's your Big Bucking Chicken, baby!?!"

 

Well, she had dared me.

 

Tell the truth, you're the arsehole that stole my bike, aren't you?