Beer snob sues MillerCoors for making Blue Moon

I have to laugh. The beer snobs who are trying to push the craft craze are trying to say "no one is drinking so-and-so anymore", almost trying to shame you because you like one of the established brands. (Give me a cold Budweiser any day of the week.)

The last I checked, yes... sales of the big brands were down, but a crapload of people are still drinking them.

 

Who said that "no one is drinking so-and-so anymore"?

 

The 8 Beers Americans Don't Drink Anymore - The Atlantic

Nine Beers Americans No Longer Drink - 24/7 Wall St.

Damn craft beer media.

 

I guess the question I really want to ask based on 11 pages of this thread is this:

Why can't a beer brewed by one of the big breweries -- even if it's made in very small batches and not mass produced -- ever be considered a craft beer? I would suspect the big breweries employ a lot of people who know an awful lot about brewing beer.

 

It takes some serious innumeracy to suggest that a beer, of which 16 million barrels are produced every year, is among those that Americans don't drink anymore.

 

The Atlantic writer doesn't know anyone who drinks it. So that counts.

 

It's just an arbitrary term that the industry uses to designate where a beer comes from, I think.

Beer geeks would consider, for example, Goose Island Bourbon County Stout, though made by InBev, to be a "craft beer."

 

I'm just a simple caveman, but I think that the writers of those articles was using hyperbole.

 

Another thing I liked in that article was the stuff about Genuine Draft. It's simply Miller High Life, but cold-filtered instead of pasteurized for the bottling process. So if you go into a bar and they have both MGD and High Life on tap, they're serving exactly the same product under two different names. MGD is High Life.

 

Huge breaking news flash: Americans are susceptible to marketing.

 

THIS. Exactly.

They try to say millennials don't drink their dad's or grandpa's beer. Funny. They're the ones that made Pabst a household name again.

 

But the beers I'm seeing on that list aren't the bygone brands. They are brands from the '90s and '00s.