ESPN's latest ombudsman: Poynter Institute

Poynter on ESPN's endorsement guidelines: http://sports.espn.go.com/espn/columns/story?id=6399130

A listing of everything ESPN's workers endorse: http://sports.espn.go.com/espn/news/story?id=6357598

 

Any reason Chris Berman and Kenny Mayne aren't on the list? They are anchors, after all.

 

Kelly McBride knows zilch about almost any subject.

 

I wonder if Berman and Mayne are considered "Sports Personalities" rather than anchors.

 

No, a lot of it is thinly-disguised advertisements, promotional tub-thumping and gratuitous name-dropping too.

But I guess we're supposed to think that's "entertainment" these days.



To the overall topic: ESPN will pay as much attention to this "ombudsman" as it has to all the others, i.e., none.

 

Andrews and Mayne did a big Mountain Dew campaign. Mayne isn't listed and the MD is not listed for EA.

 

Related tangentially: http://espn.go.com/sportsnation/chat/_/id/38384

"kevin (macon ga)
Coverage of women's sports on ESPN has decreased from 6.3% of airtime in 2004 to 1.6% of airtime today. Is this decline in coverage a conscious choice by ESPN or a product of neglect?
Norby Williamson
(10:38 AM)
Nobody in the industry covers more women's sports than ESPN. From the women's Final Four to the women's World Cup this year in Germany to the French Open, ESPN is committed to the breadth and scope of covering women's sports. A new initiative, recently launched, the ESPNW Web site, provides further editorial perspective on women's sports. We're also very proud of the number of women reporters, hosts and analysts that cover not only women's sports, but men's sports too. And with the success of the NBA, we're gearing up for the WNBA season as well, where we televise the playoffs and championship."

Can you say dodge?

 

https://twitter.com/richarddeitsch/status/207870762487517184

 

Is that because the total hours of coverage of women's sports went down? Or because the total hours of coverage of men's sports went up?

 

I want to know how much of that women's coverage was airing because the mothership (ABC) had a hoops game on. I'll bet it's a lot.

When SportsCenter turns into women's softball, that's usually when I know there is NBA on ABC...

 

Or total hours of analysts yelling at each other cut into time the women used to get?

 

If I had a question for Poynter it would be if they feel they are being used for "cover" by ESPN. They've been misled regarding the Craig James situation, James has admitted as such in court, and yet nothing from ESPN. And if Poynter gets snowed by ESPN, is someone else at Poynter going to weigh in on it?