Sporting News sells off last bit of integrity

I like that style, actually...

 

I bet they don't follow that rule for scuba, radar and laser, though.

 

Design, not to get into a "bet so, bet not" exchange, I'm thinking they probably do....unless you're talking about the first letter capped....

 

look, the sporting news has been desperate for years. if they can get a couple hundred thousand nascar/NASCAR fans to subscribe, they'll stave off extinction for another five years.

 

I guess I don't see how they sold off their "last bit of integrity."

They were having fun and making some cash off the idea. I think the Ricky Bobby column is in the same vein as the Ricky Bobby SportsCentury at the ESPY awards. Everyone knows it's a joke, it's just for fun.

I've seen other publications use a fake cover for advertising before. Recently, the NHRA's National Dragster put John Force's new A&E reality show on its cover with the "real" cover inside.

 

I'm pretty sure that's an advertisement, but that's the problem. It's tough to tell for the average reader and blurs the lines of editorial and advertising.

And I think you could do an interesting cover story on the movie, but I don't think that's what is going on here.

 

NASCAR has tons of money, the studio and advertiser has tons of money. The Sporting News doesn't and they know it.

I don't agree with the actions, but understand plain and simple ... it's all about the money, not journalistic standards.

 

I don't think that rule applies unless the acronym is five or six letters. For example, NASA is spoken as a word, and The New York Times does not write it as Nasa. It's NASA.

NASCAR is Nascar in The Times because of the number of letters. I just can't remember if the over/under is five or six.

 

I subscribe to the Sporting News, mainly because it's a good bathroom mag.
That said, I was much more peeved by the inside Ricky Bobby content than the front.

 

It's an ad, dumbass.

It's on the cover, because either the production company paid for it, or NASCAR got Sporting News to do it as a freebie.

But either way, it's an ad, not editorial content.

 

Way off topic, but "Major League" is to "Bull Durham" what Spinal Tap is to Led Zeppelin. Had to say it.

 

It's an ad, dumbass.

It's on the cover, because either the production company paid for it, or NASCAR got Sporting News to do it as a freebie.

But either way, it's an ad, not editorial content.
Thanks for the idiot response bogie... but as a wrap around to the entire magazine, IT IS THE COVER. It may be an advertising cover, but its still the cover to the publication. And when it utilizes the The Sporting News masthead without any "PAID ADVERTISEMENT" slug (it may have this, I honestly don't know) they are selling their cover PERIOD. Did they get money? Probably, but that doesn't change the fact they just sold their cover.

But thanks for the enlightening post. I had no earthly idea that maybe the good folks at the movie's production company might have had something to do with this.

By the way, Bogie, do think there is any chance Anheuser Busch might have something to do with ESPN's Budweiser Hot Seat segment?