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So, I would like see/hear what they've found actually does earn conversions, if anything does, or if it's been, seriously, all downhill, no matter what is offered. Even nice, easy puff pieces lose their power after a while.
Any decent points TJ makes (and there are a few) and amusing arrows fired the way of management (and there are a lot) are dwarfed by the inexplicable meanness to Sarah Valenzuela. The Plaschke digs aren't nice either, but I'm sure Bill has heard worse. But there's no reason to drag a young writer on her first major beat. It'd probably be interesting (at least to us) if TJ wanted to write generally about young writers being thrown into the deep end of beats (though that's been going on since the dawn of time). It'd even be fine if he wanted to gently scold, in a general sense, about the emphasis on Twitter and how maybe there's a way to provide more context about the game there, especially in an era when the newspaper can't or won't do it. But what's the point of dragging the beat writer? It's cruel and mean-spirited. But that's the TJ way.
And his first sentence is inaccurate. I unfortunately know a much-bigger award chaser than Bill Plaschke.